Fragrance or parfum can often be the deciding factor for whether you buy a product or you don’t. It’s the make or break of a purchase. If it smells good, you’ll buy it. If not, you won’t. And therein lies a big problem. Fragrance is a major skin irritant and has absolutely NO benefit to […]
Hydroquinone – the gold standard for ‘masking’ pigmentation! But using this ingredient comes with a few risks and like most products/ingredients on the market today, it does absolutely nothing to treat the actual source. Extremely effective at masking a concern… flat out useless at producing ‘real, long lasting’ results. What is Hydroquinone? Hydroquinone is an […]
